TVS Motor Company has launched an augmented reality application called A.R.I.V.E. The company says this application allows for an “in-depth product exploration and purchase experience using AR technology”.
Currently, the application features the company’s flagship models, the Apache RR310 and the Apache RTR 200 4V. The company has revealed that soon its entire range will be available on the application.
The app has a mode which allows you to view the mechanical components like the bodywork becoming see through. Videos and animations are available in the AR application. Apart from this there’s a ‘Sell Through Process’ option where interested consumers can locate the nearest dealer, schedule a test, or book their motorbike online.
The A.R.I.V.E app has a mode that allows you to scan a real motorbike by holding the device in front of it. By using the combinations of AR and real objects, once detected, the vehicle`s different features are highlighted by pulsating hotspots on it. Users can tap on these points to get a detailed explanation through audio-visual, text format and x-ray vision of the functionality.
TVS has made the app available for both android and apple devices.
TVS A.R.I.V.E App
- The application displays animations and videos.
- You can schedule a test ride with the app
- The augmented reality A.R.I.V.E. application is available for both android and apple devices.
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