Honda Shine Crosses 1 Crore Sales Milestone In India

Honda Motorcycle and Scooter India Pvt Ltd. has announced that the Honda Shine has reached the historic milestone of 1 crore consumers in India, demonstrating its leadership in the 125cc segment.

Shine, with a market share of more than 50%, is the most popular brand, catering to an ever-increasing demand. Shine is the undisputed No. 1 customer choice in the 125cc class, with a robust 29 percent year-on-year growth (YTD data as per SIAM). Shine is also the first 125cc motorcycle brand to reach the 1 crore customer mark.

Speaking on this occasion, Mr. Atsushi Ogata, Managing Director, President and CEO, Honda Motorcycle and Scooter India Pvt Ltd. said, “We are humbled by the tremendous response that Shine has received over the years. As India rides into 2022 with the amazing Shine, we remain committed to taking on new challenges and delighting our loyal customers with the best products. On behalf of the HMSI family, I would like to thank our customers for putting their valuable trust in brand Shine.”

Sharing his comments on this remarkable feat, Mr. Yadvinder Singh Guleria, Director – Sales & Marketing, Honda Motorcycle & Scooter India Pvt Ltd. said, “We are honoured and thankful for the love and trust received from millions of Shine users. Spanning over one & a half decades, brand Shine has been a true companion for many generations of riders, making it one of the most popular motorcycle brands in the Indian household across all regions. It has proudly upheld the true benchmark of reliability & remarkable quality standards in the 125cc segment. We firmly believe that customer loyalty is a result of an amazing product as well as unmatched after-sales service. Keeping this in mind, we will continue to serve our customers with excellence.”

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