Due to rising input and operational costs, Audi, the German luxury car manufacturer, announced today a price increase of up to 3% across its entire model range.
‘The Audi India strategy focuses on a sustainable business model,’ said Mr. Balbir Singh Dhillon, Head of Audi India. A price increase is required to offset rising input and operational costs. The new price range of our select vehicles will ensure the brand’s premium price positioning, ensuring long-term growth for both the brand and our dealer partners.” Continuing our focus on Customer Centricity, we have made every effort to minimise the impact.”
In 2021, Audi India introduced nine new products, including five all-electric vehicles. In India, the e-tron brand, as well as other petrol models such as the recently launched Audi Q5, have seen strong demand.
Audi India’s current product lineup consists of the following models: Audi A4, Audi A6, Audi A8 L, Audi Q2, Audi Q5, Audi Q8, Audi S5 Sportback, Audi RS 5 Sportback, Audi RS 7, Audi RS Q8, Audi e-tron 50, Audi etron 55, Audi e-tron Sportback 55, Audi e-tron GT, and Audi RS e-tron GT.
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